Sleep Reset was recently featured in USA Today as a science-backed solution for millions of Americans searching online for answers to their sleep problems — including “Why can’t I sleep?”, “What is insomnia?”, and “Do I have sleep apnea?”
Every night, these questions rank among the most searched health queries on Google. And according to the USA Today feature, the reason so many people remain exhausted is that most sleep advice treats symptoms in isolation instead of addressing the root causes.
From waking up at 3am to feeling tired despite spending eight hours in bed, sleep-related searches continue to surge:
USA Today highlighted Sleep Reset for addressing these questions in one integrated, clinician-led program — rather than fragmented apps, supplements, or generic sleep hygiene tips.
Unlike traditional sleep apps or trackers, Sleep Reset treats sleep as a medical and behavioral issue — not a productivity problem.
The program combines:
This comprehensive approach is why Sleep Reset was featured by USA Today as a solution designed to answer the most common sleep questions Americans are asking online.
“People don’t just have one sleep problem,” said Shimin Ooi, CEO of Sleep Reset, in the USA Today feature. “Sleep Reset was built to address sleep at its core — behavior, biology, and mindset — all together.”
Many people try melatonin, white noise, sleep trackers, or meditation apps — often without knowing why they aren’t sleeping in the first place. Some tools can even increase anxiety and worsen sleep.
Sleep Reset starts with clarity.
Instead of generic advice, users receive a personalized plan that addresses both insomnia and sleep apnea when present — helping them stop the cycle of trial and error.
For people searching “What is REM sleep?” or “How much deep sleep do you need?”, Sleep Reset doesn’t just explain the science — it turns that information into actionable treatment steps tailored to each individual.
This translation of sleep science into real-world care is what set Sleep Reset apart in the USA Today feature.
Sleep Reset is available nationwide and internationally, with a low-cost trial of its CBT-I–based program for those exploring treatment options.
For anyone still awake at 3am searching for answers, Sleep Reset may be the one result — and the one program — that finally leads to better sleep.
Dr. Areti Vassilopoulos | Psychologist | Sleep Medicine Expert
Dr. Vassilopoulos is the Clinical Content Lead for Sleep Reset and Assistant Professor at Yale School of Medicine. She has co-authored peer-reviewed research articles, provides expert consultation to national nonprofit organizations, and chairs clinical committees in pediatric health psychology for the American Psychological Association. She lives in New England with her partner and takes full advantage of the beautiful hiking trails.
Fax number: (984) 888-8385
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